We deliver herewith a series a series of articles, from designers, brand owners, printers, converters, journalists and influencers. We look forward to working together with experts, who enrich our drupa Essentials with fresh impulses, sound expertise and remarkable experience. All these articles will allow visitors to understand a world that has changed dramatically since the creation of drupa in 1951 and will continue to evolve. Different observations and perceptions of an industry seeking innovation in a fast-changing world. Give free rein to your instinct under the adage: “to each his own drupa".
Dare to be different
Raphael Ducos As journalist, Raphael Ducos has witnessed the printing industry for decades. He today operates as freelancer. He was one of the first journalists to advocate for digital at a time where digital was the “print enemy”. He was right in many ways. Raphael has a talent to identify emerging industry trends – he predicted the consolidation of the print service providers and the emergence of on-line printers. He is looking at things in a unique way. Maybe this is due to his educational background having a master in Philosophy.
Deborah Corn Deborah Corn has 25+ years of experience working in advertising as a Print Producer. She is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts from The Printerverse, cultivator of Print Production Professionals the #1 print group on LinkedIn, Girl in Charge at Girls Who Print, host of #PrintChat every Wednesday at 4PM ET on Twitter, the founder of International Print Day and the founder of #ProjectPeacock. She sits on the boards of the Advertising Production Club of NYC and The Magazine Innovation Center at the University of Mississippi.
Anja Roehrle Marketing & Communication Manager at DS Smith
“Digital pre-print opens a new era for brand protection and brand activation in e-commerce. Smart, digitally printed corrugated cardboard packaging solutions inform, entertain and network the shopper. They warn of product counterfeiting and guarantee transparency in shipment and traceability. All this is now possible not only for short, but also for medium and long print runs. Hence, there is almost a paradox: that of individualised mass production.”